Dear New York Times,
Whilst I understand you’ve been around some considerable time, and that you do have journalists to fire, you do need to know your nag screen is incredibly annoying. It’s probably also not helping with your ad impressions either.
Sure, it might only take a minute to sign up – but it’s really not worth it for me. It’s actually quicker just do add your entire domain to my DNS Block List.
That way I don’t have to see your annoying sign-in page ever again.
Have fun with that print media business. I hear it’s a raging success. Oh, wait.
Sincerely,
Will